My Diet/Fitness Routine While Traveling, Beauty Staples, and Why Your Course Isn’t Selling (Q+A)

Plus: online course ideas for massage therapists, my team, how I structure my business, and how to handle low-sales months without spiraling

Hi beauties!

I’m currently on the train ride to the SOF 🇫🇷 and I thought it would be the perfect time to answer some of your burning audience questions!

In this post i’m answering questions I received from paid subscribers, including:

Sharing how I stay fit mid-euro vacation (it’s annoying, apologies in advance)

• My daily routines including beauty, fitness, self care

• My relationship to food + how it has changed over the years (including how I eat + exercise on vacation)

• How to create an online course as a massage therapist

• How I structure my day for a mix of work/play

• How my brain works, how I get into “create” mode, and what I think about during the day

• Answering the q - do you HAVE to see 1:1 clients before creating a course?

• Why your course isn’t selling (even if you’re already doing EVERYTHING)

• How I balance alllll the social media platforms (in the laziest way)

• Why you can have an audience of 30k + still be making no sales (+ what to do ofc)

• How much my sales fluctuate, how I “forecast” my sales for the next month, how many people are on my team, and how I handle a low-sales month without spiraling

But first, real talk—

Substack has become one of my absolute favorite places to hang out online. It feels way more intimate than social media... like the private group chat where I can say the things I don’t always post publicly. It’s slower, more thoughtful, and honestly feels like the closest version of how I actually think (and live).

It’s also the only place I offer anything even close to 1:1 help right now—aka, you can literally drop your burning biz question in the VIP chat and I’ll answer it in the next post. No gatekeeping. No weird application form. Just you + me 👯‍♀️.

So if you’ve ever wanted to pick my brain, get a behind-the-scenes look at my business, or just see the more unfiltered side of how I do things… come join us. It’s low-pressure, high-value, and kind of like being in my inner circle….even if you’re not ready for one of my courses ;)